Install the SaaS Metrics Framework Used by Modern Finance Teams

Learn the exact framework used by SaaS CFOs to calculate metrics, benchmark performance, and present numbers investors trust.

“It is probably the best money I’ve
ever spent on training.” — Rob S.

See the SaaS CFO Dashboard in Action

How SaaS Leaders Use This Framework

CFO Perspective

“I took over as CFO at a time when we needed some rigorous answers quickly about our finances. I knew the business really well. But Ben taught me exactly how to make our finances into a repeatable process that made us look great in front of investors... overwhelming value.”

- Grant Cavanaugh

VP Operations Perspective

“Sure, there are plenty of free resources online, but Ben's SaaS metrics class offers a structured and efficient walkthrough of how to think of a SaaS business. It has provided great insight and value, and saved me a ton of time.”

- Adi MR

CEO Perspective

“I have to say it is probably the best money I’ve ever spent on training! Anyone running a start-up or scale-up SaaS business should either attend themselves or get their FD/CFO to attend without hesitation.”

- Rob S.

Created by a SaaS CFO who built metrics systems for 50+ SaaS companies.

A practical framework for calculating SaaS metrics the right way.

Find the Right SaaS Metrics
Training for Your Role

FP&A

For analysts who want to build SaaS dashboards and reporting systems.

Founder / C-suite

Understand the SaaS metrics that drive growth and investor conversations.

CFO / Controller

Learn how SaaS accounting and metrics actually work.

Accountants

Learn the correct SaaS accounting foundation.

New to SaaS/AI

Learn how SaaS and AI companies measure growth and performance.

I'm Ben Murray, The SaaS CFO

I’ve spent over 20 years working in software finance, including serving as an in-house SaaS CFO responsible for building metrics frameworks, financial models, and board reporting.

In 2016, I started sharing what I was learning through my blog and newsletter. Today, more than 110,000 SaaS founders, operators, and finance leaders follow my work to better understand SaaS metrics and financial strategy.

After helping dozens of SaaS companies implement metrics systems, I realized most teams weren’t struggling with formulas — they were struggling with how to build the system behind the metrics.

So in 2019, I created The SaaS Academy to teach the exact SaaS metrics operating framework I’ve used with real companies.

Today, thousands of operators use these frameworks to calculate metrics, benchmark performance, and build better SaaS businesses.

If you want to shortcut years of trial and error and implement a reliable SaaS metrics system, you’re in the right place.

Featured Training

The SaaS Metrics Foundation ($1495)

The SaaS Metrics Foundation is my flagship course and the fastest way to implement a complete SaaS metrics framework.

Learn how SaaS CFOs define, calculate, and use the metrics that drive growth, benchmarking, and investor reporting.

Instead of piecing together definitions and spreadsheets from dozens of sources, you’ll follow a clear framework used by modern SaaS finance teams.

You’ll get lifetime access to the course, templates, and updates used by thousands of SaaS operators to build dashboards and present metrics with confidence.

LEARN MORE!

Additional SaaS Training

Not ready to enroll? Learn SaaS metrics and financial strategy every week.

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