Klaviyo’s Net Revenue Retention Formula and Performance
In episode #48, I dive into Klaviyo’s net revenue retention (NRR) formula. Its formula appears pretty standard, but catch episode #47 on Klaviyo’s gross revenue retention. It’s not very standard.
- The standard NRR formula
- Klaviyo’s NRR formula
Klaviyo's S-1 can be found here: https://www.sec.gov/Archives/edgar/data/1835830/000162828023030618/klaviyoincs-1.htm
SaaS Metrics courses here: https://www.thesaasacademy.com/
Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray
Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page