SaaS Metrics School

SaaS Metrics School

Hosted by: Ben Murray

Ben Murray brings you actionable SaaS metrics lessons that he has learned through years of being in the SaaS CFO trenches. Whether you are new to SaaS or a SaaS veteran, learn the latest SaaS and AI metrics, finance,...

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Episodes

CFOs We are Implementing AI Backwards

Are finance teams implementing AI the wrong way? In episode #359, Ben Murray argues that many CFOs and finance leaders are approaching AI backward—focusing too much on prompts and quick wins rather than building the...
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What Started the SaaSpocalypse?

What sparked the recent “SaaSpocalypse” conversation across social media, news outlets, and investor circles? In episode #358 of SaaS Metrics School, Ben Murray explains how the debate around AI potentially disrupting...
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Here's Why AI is Not Killing SaaS

Is AI killing SaaS? Ben argues the opposite. In episode #357 of SaaS Metrics School, Ben Murray explains why AI isn’t replacing SaaS companies — it’s amplifying subject matter expertise. Drawing on his experience...
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Top FP&A Solutions Used by Software Companies

In episode #356, Ben shares the results from the FP&A category of his 7th Annual SaaS Tech Stack Survey, highlighting the top financial planning and analysis solutions used in software companies today. With 37...
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Top Invoicing Solutions Used by Software Companies

In episode #355, Ben breaks down the top invoicing solutions used by SaaS and AI companies based on his 7th Annual Tech Stack Survey. With 57 different invoicing solutions named in the survey, this category shows far...
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Top Accounting Solutions Used by Software Companies

In episode #354, Ben shares the results from his 7th Annual SaaS Tech Stack Survey and reveals the top accounting solutions used by software, SaaS, and AI companies today. With participation across 22 software...
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Moving Beyond Spreadsheets to Calculate Your SaaS Metrics

Calculating SaaS metrics sounds straightforward—until you actually try to do it. In episode #353, Ben Murray breaks down why SaaS metrics are so difficult to calculate at scale, why spreadsheets eventually break, and...
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Stripe, MRR, and the Retention Metrics Nobody Warned You About

In episode #352 of SaaS Metrics School, Ben explains why SaaS and AI founders need to get control of their Stripe data early — before transaction volume and product complexity make it unmanageable. Drawing on years of...
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The Difference Between Bookings, Invoices, and Revenue

In episode #351 of SaaS Metrics School, Ben breaks down one of the most misunderstood areas of SaaS finance: the difference between bookings, invoices, and revenue. Using the SaaS revenue cycle as a framework, he...
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Can You Actually Prove the ROI of Customer Success?

Justifying investment in customer success is far harder than justifying spend in sales and marketing. In episode #350, Ben walks through a practical framework for evaluating the ROI of customer success and retention...
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The Pitfalls of Using Your CRM to Report Official ARR Numbers

Many SaaS teams try to use their CRM to report ARR and MRR, but this creates serious risks—especially in forecasting, retention analysis, and due diligence. In episode #349, Ben explains why your CRM is rarely the...
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Why a Perfect SaaS P&L Can Still Hide Serious Problems

In episode #348 of SaaS Metrics School, Ben Murray responds to a thoughtful LinkedIn comment that challenged a common assumption: that a well-structured SaaS P&L tells the whole story. While a properly built chart...
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