SaaS Metrics School

SaaS Metrics School

Hosted by: Ben Murray

Ben Murray brings you actionable SaaS metrics lessons that he has learned through years of being in the SaaS CFO trenches. Whether you are new to SaaS or a SaaS veteran, learn the latest SaaS metrics, finance, and...

All Episodes

Episodes

61% R&D Spend?! What SaaS Benchmarks Reveal by Revenue Size

How much R&D spend is too much—or not enough? In episode #290 of SaaS Metric School, Ben Murray breaks down R&D spend benchmarks by company revenue size, based on data from Ray Rike’s Benchmarkit.ai. Whether...
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What Top SaaS Performers Spend to Acquire a Dollar of ARR

In episode #289, Ben dives into one of his favorite SaaS metrics: Cost of ARR (Annual Recurring Revenue), also known as the SaaS CAC Ratio. This powerful go-to-market metric helps operators and investors evaluate how...
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Don't Make this LTV Mistake

In episode #288 of SaaS Metrics School, Ben Murray tackles a frequent mistake SaaS operators make when calculating Lifetime Value (LTV) — treating it as an aggregate rather than the point-in-time metric. Ben breaks...
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What Is Subscription ARR? 3 Common Definitions Explained for SaaS Operators

In this episode of SaaS Metric School, Ben Murray dives deep into the often-confusing world of Subscription ARR (Annual Recurring Revenue). After analyzing over 160 public tech company filings, Ben shares the three...
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Why SaaS Metrics Break Without Proper MRR Layering

In episode #286 of SaaS Metrics School, Ben Murray breaks down one of the most common — and costly — mistakes SaaS founders and CFOs make when building their Monthly Recurring Revenue (MRR) schedules: netting...
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What’s a Healthy G&A Budget for SaaS? Benchmarks by ARR Stage

In episode #285 of SaaS Metrics School, Ben Murray dives into one of the most overlooked levers in SaaS financial performance—G&A (General & Administrative) spend. How much should you really be spending on...
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How Verint Defines AI ARR and Why You Need to Know This

In episode #284, let’s break down AI ARR.  As artificial intelligence transforms SaaS business models, a new metric is gaining traction: AI ARR (Artificial Intelligence Annual Recurring Revenue). But what exactly is...
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Can a Properly Formatted SaaS P&L Increase Your Valuation Multiple?

In episode #283, I address some recent conversations with SaaS founders who implemented my SaaS P&L format. In one instance, it was key to a successful exit. - How early should you implement the SaaS P&L -...
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Are Public Tech Companies Defining ARR?

In episode #282, I cover some research I did for the SaaS Metrics Summit in NYC. Are public tech companies disclosing how they define ARR? - Is ARR dead, or is it just evolving? Join our SaaS community....
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The Top 3 Metrics to Determine if You Have a Scaling Problem

In episode #281, I cover my top three metrics to determine if you have a scaling problem. This is a follow-up to episode #280, the growing versus scaling problem. - My foundational three metrics - What’s the...
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Growing vs. Scaling? You Must Know the Difference

In episode #280, I just listened to a business podcast and must share the concept of growing versus scaling. This is such a critical concept for SaaS operators to understand. - Growing - Scaling - Metrics to...
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What Metrics to Track from 5 to 10M ARR

In episode #279, I’m tackling the metrics to track in your SaaS journey. One you pass 5M in ARR , a SaaS CFO can do a lot with your operational and financial data. - Use my 5 Pillar SaaS Metrics Framework - Pillar 1...
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