Two Methods to Run Retention Analysis In episode #51, I dive into how to run retention analysis. There are a lot of purists out there, but we have to be practical and realistic with the data that we have available to us.

- What is Gross Revenue Retention

- What is Net Revenue Retention

- Cohort method

- Aggregate method

Blog post and template on retention: https://www.thesaascfo.com/how-to-calculate-net-dollar-retention/

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