Welcome back to The SaaS CFO Podcast! In this episode, host Ben Murray sits down with Hiren Hasmukh, founder of Teqtivity, an IT asset management platform serving organizations from startups to global enterprises.  

Hiren Hasmukh shares his journey from web and graphic design through custom software builds to leading a bootstrapped, profitable SaaS company with a global reach. Tune in as they discuss Teqtivity’s product evolution, the deliberate decision to avoid fundraising, lean operations, go-to-market strategies, and what it takes to retain big-name customers—all while maintaining a laser focus on customer support and product excellence.  

If you’re interested in SaaS growth, profitability, and scaling without external capital, this conversation is packed with insights you won't want to miss. 

Show Notes: 

00:00 Career path to Techtivity 

03:20 Origin of the smart locker idea 

08:40 Driving growth through word of mouth 

11:35 Focusing on retention and value 

14:50 Staying flexible with marketing 

Links: 

Hiren Hasmukh’s LinkedIn: https://www.linkedin.com/in/hiren-teq/ 

Teqtivity’s LinkedIn: https://www.linkedin.com/company/teqtivity/ 

Teqtivity’s Website: https://www.teqtivity.com/ 

To learn more about Ben check out the links below: 

Subscribe to Ben’s daily metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe 

Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page 

SaaS Metrics courses here: https://www.thesaasacademy.com/ 

Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout 

Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray