SaaS Metrics School

SaaS Metrics School

Hosted by: Ben Murray

Ben Murray brings you actionable SaaS metrics lessons that he has learned through years of being in the SaaS CFO trenches. Whether you are new to SaaS or a SaaS veteran, learn the latest SaaS metrics, finance, and...

All Episodes

Episodes

How to Build Your Metrics Foundation in 2025

In episode #263, I address the building blocks to your financial transparency. Tired of running financially blind? Know that you can do more with your data? - Why do we need this? - Chart of accounts - 4 key data...
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How to Size Your R&D Budget for Next Year

In episode #262, I address 2025 planning and R&D investments. - Calculate your OpEx profile. - Factors influencing your R&D budget - Where to get your benchmark data Check out Ray's data at benchmarkit.ai
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You Can’t Scale without Bookings Data

In episode #261, I address the world of SaaS data. Bookings data is one of the biggest data mistakes that I see in SaaS. With this data, you can forget about understanding your GTM efficiency - What is bookings...
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When Should Your Hire a Fractional SaaS CFO?

In episode #260, I address the world of fractional help. I’ll focus on the SaaS CFO but also share other fractional roles that I see in SaaS companies. - What ARR level should I hire a fractional CFO? - When should I...
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Your SaaS Metrics Playbook for 2025

In episode #259 I address the data and metrics required to scale your SaaS business. It’s no accident when SaaS companies achieve big ARR numbers. - Growth - Retention - Margins - Financial Profile - Efficiency Free...
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How Much Are SaaS Companies Raising in Series C and D Rounds?

In episode #258, I address fundraise sizes. Let’s break down common Series C and D round raises. - Series C round sizes - Series D round sizes - Sourced from TheSaaSNews.com Join my SaaS community for the latest data,...
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How Much Are SaaS Companies Raising in Series A and B Rounds?

Episode 257 – How Much Are SaaS Companies Raising in Series A and B Rounds? In episode #257, I address fundraise sizes. Let’s break down common Series A and B round raises. - Series A round sizes - Series B round...
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How Much Capital Should You Ask for in a Pre-seed and Seed Round?

In episode #256, I address fundraise sizes. Let’s break down common pre-seed and seed round raises. - Pre-seed round sizes - Seed round sizes - Sources from TheSaaSNews.com Join my SaaS community for the latest data,...
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How to Size Your Sales and Marketing Budget for Next Year

In episode #255, I address sales and marketing investments, ROI, and how to call BS on bookings and GTM investments. - Calculate your OpEx profile. - Use these GTM efficiency metrics - How to call BS on  your forecast...
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Onboarding is NOT a Sales Cost

In episode #254, I address a question that comes up often enough from SaaS teams and investors. Let’s address where we code onboarding expenses. - Where do we code onboarding expenses? - When does CAC stop? Want to...
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My Top 4 Professional Services Metrics – Services Margins

In episode #253, I address the top four metrics you should calculate and monitor if you have a customer onboarding function. This episode focuses on services margins. - Run PS like its own business unit - Set up your...
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My Top 4 Professional Services Metrics – Billable Utilization

In episode #252, I address the top four metrics you should calculate and monitor if you have a customer onboarding function. This episode focuses on billable utilization. - What is billable utilization? - What’s a...
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